view site:
http://people.hofstra.edu/faculty/Linda_A_Longmire/odyssey/mexico/index.html
Offered through the New College at Hofstra
University on Hempstead, Long Island New York, The European
Odyssey is an 8-week extensive survey of European History
and contemporary issues. Students receive 8 Hofstra
University credits for this interdisciplinary course
held during the second half of the spring semester.
Each year, the geographical focus of the program changes
slightly.
Working closely with the European Odyssey, TAG implemented
our channel strategy solution package to help assist
this client to find a solution for developing the most
effective marketing strategy for recruiting students
and bringing brand recognition to program across the
University making it easier to offer students a great
alternative to the “traditional study abroad”
model.
Additionally, TAG helped to establish
partnerships between the Odyssey and European institutions
to create a unified platform for international education
giving students a “real-world picture” of
what is happening beyond the University walls.
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