view site: http://people.hofstra.edu/faculty/Linda_A_Longmire/odyssey/mexico/index.html

Offered through the New College at Hofstra University on Hempstead, Long Island New York, The European Odyssey is an 8-week extensive survey of European History and contemporary issues. Students receive 8 Hofstra University credits for this interdisciplinary course held during the second half of the spring semester. Each year, the geographical focus of the program changes slightly.

Working closely with the European Odyssey, TAG implemented our channel strategy solution package to help assist this client to find a solution for developing the most effective marketing strategy for recruiting students and bringing brand recognition to program across the University making it easier to offer students a great alternative to the “traditional study abroad” model.

Additionally, TAG helped to establish partnerships between the Odyssey and European institutions to create a unified platform for international education giving students a “real-world picture” of what is happening beyond the University walls.