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Actual -
Existing and not merely potential or possible
The Actual consulting process designed for your success
follows some important steps listed below:
- Identify Objectives and Team Members
- Information Gathering
- Internal (interviews, reports, observations)
- Benchmarking
- Surveys
- Focus groups
- Market segmentation
- SWOT by Channel
a. Company
b. Product
c. Economics
d. Growth Levers
e. Markets
- Brainstorming Session
- Present findings (internal/external)
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